B+L unveils new contact lens products

B+L unveils new contact lens products

By Martin Burns

Contact lens manufacturer Bausch + Lomb has unveiled it latest range of contact lenses and related products, which it claims will have a positive impact on the eyecare market.

The company showcased a range of products at the American Optometric Association's (AOA's) annual meeting in Salt Lake City earlier this week, including its PureVision 2 HD contact lenses with precision optics.

These are designed for "clear, crisp vision in low-light" and help reduce halos and glare, the firm claims, as well as being one of the thinnest lenses on the market today.

In addition, B+L demonstrated its Alaway eye drop, designed to provide fast-acting allergy relief for the eyes, and Retisert, which is the world's first intravitreal drug implant for the treatment of chronic non-infectious uveitis affecting the posterior segment of the eye.

Earlier this year, Bausch + Lomb revamped a product by altering the directions of use for its Renu Fresh multi-purpose contact lens solution in a bid to improve the manner in which customers store and handle lenses, by removing the phrase 'no rub'.

by Alexa Kaczka

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